ABOUT
Sam Lee ~
Creative Direction,
Branding,
Apparel Graphic,
Visual Marketing,
and Illustration.
I am a Creative Director working across men’s and women’s apparel, specializing in graphic storytelling and art direction.
A Parsons School of Design graduate, I began my career in New York collaborating with Visionaire, V Magazine, Marvel Entertainment, and Prestige New York. I later spent over fifteen years at Abercrombie & Fitch Co., shaping graphic direction across men’s and women’s categories within large-scale retail environments.
I currently serve as Creative Director for Men’s Apparel at Isaac Morris Ltd., leading licensed graphic programs with a focus on seasonal storytelling, trend relevance, and execution at scale.
My work is grounded in clarity, collaboration, and thoughtful execution.
︎ fiveand@gmail.com
A Parsons School of Design graduate, I began my career in New York collaborating with Visionaire, V Magazine, Marvel Entertainment, and Prestige New York. I later spent over fifteen years at Abercrombie & Fitch Co., shaping graphic direction across men’s and women’s categories within large-scale retail environments.
I currently serve as Creative Director for Men’s Apparel at Isaac Morris Ltd., leading licensed graphic programs with a focus on seasonal storytelling, trend relevance, and execution at scale.
My work is grounded in clarity, collaboration, and thoughtful execution.
︎ fiveand@gmail.com
